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<channel>
	<title>norma penner</title>
	<link>http://www.normapenner.com</link>
	<description>norma penner</description>
	<pubDate>Tue, 27 Sep 2011 03:27:53 +0000</pubDate>
	<generator>http://www.normapenner.com</generator>
	<language>en</language>
	
		
	<item>
		<title>NEW // abercrombie &#38; fitch // denim guide</title>
		<link>http://www.normapenner.com/NEW-abercrombie-fitch-denim-guide</link>
		<comments>http://www.normapenner.com/following/normapenner.com/NEW-abercrombie-fitch-denim-guide</comments>
		<pubDate>Tue, 27 Sep 2011 03:27:53 +0000</pubDate>

		<dc:creator>norma penner</dc:creator>
		
		<category><![CDATA[a&#38;f jeans guide]]></category>

		<guid isPermaLink="false">2061480</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/0/19153/2061480/Production_ANF_Fit_1.jpg" border="0" width="670" height="565" width_o="670" height_o="565" src_o="http://payload.cargocollective.com/1/0/19153/2061480/Production_ANF_Fit_1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061480/Production_ANF_Fit_2.jpg" border="0" width="670" height="565" width_o="670" height_o="565" src_o="http://payload.cargocollective.com/1/0/19153/2061480/Production_ANF_Fit_2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061480/Production_ANF_Fit_3.jpg" border="0" width="670" height="565" width_o="670" height_o="565" src_o="http://payload.cargocollective.com/1/0/19153/2061480/Production_ANF_Fit_3_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061480/Production_ANF_Fit_4.jpg" border="0" width="670" height="565" width_o="670" height_o="565" src_o="http://payload.cargocollective.com/1/0/19153/2061480/Production_ANF_Fit_4_o.jpg" align="left" /&#62; 

Find Your Fit - Mens
Find Your Fit - Womens</description>
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	<item>
		<title>NEW // ink robin // dress the duchess</title>
		<link>http://www.normapenner.com/NEW-ink-robin-dress-the-duchess</link>
		<comments>http://www.normapenner.com/following/normapenner.com/NEW-ink-robin-dress-the-duchess</comments>
		<pubDate>Tue, 27 Sep 2011 03:19:47 +0000</pubDate>

		<dc:creator>norma penner</dc:creator>
		
		<category><![CDATA[ink robin dress the duchess]]></category>

		<guid isPermaLink="false">2061395</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/0/19153/2061395/Production_iPhone_Duchess_7.jpg" border="0" width="600" height="847" width_o="600" height_o="847" src_o="http://payload.cargocollective.com/1/0/19153/2061395/Production_iPhone_Duchess_7_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061395/Production_iPhone_Duchess_8.jpg" border="0" width="600" height="847" width_o="600" height_o="847" src_o="http://payload.cargocollective.com/1/0/19153/2061395/Production_iPhone_Duchess_8_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061395/Production_iPhone_Duchess_9.jpg" border="0" width="600" height="847" width_o="600" height_o="847" src_o="http://payload.cargocollective.com/1/0/19153/2061395/Production_iPhone_Duchess_9_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061395/Production_iPhone_Duchess_10.jpg" border="0" width="600" height="847" width_o="600" height_o="847" src_o="http://payload.cargocollective.com/1/0/19153/2061395/Production_iPhone_Duchess_10_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061395/Production_iPhone_Duchess_11.jpg" border="0" width="600" height="847" width_o="600" height_o="847" src_o="http://payload.cargocollective.com/1/0/19153/2061395/Production_iPhone_Duchess_11_o.jpg" align="left" /&#62; 
One of our fan's favourite pages in the iPad app Will &#38; Kate: A Love Story is the 'Dress Kate' page. It was loved so much we decided to create a separate iPhone app that extends that experience allowing users to mix and match a full outfit from a selection of dresses, backgrounds and accessories. Then they can save and share pictures via email, Twitter and Facebook. Best of all, it's free!

Download it Now 

Responsibilites: Design &#38; Art Direction. Creation &#38; Production: Ink Robin. Illustration: Adam Larkum. Development: Appwolf</description>
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	<item>
		<title>NEW // ink robin // will &#38; kate: a love story</title>
		<link>http://www.normapenner.com/NEW-ink-robin-will-kate-a-love-story</link>
		<comments>http://www.normapenner.com/following/normapenner.com/NEW-ink-robin-will-kate-a-love-story</comments>
		<pubDate>Tue, 27 Sep 2011 03:00:48 +0000</pubDate>

		<dc:creator>norma penner</dc:creator>
		
		<category><![CDATA[ink robin will &#38; kate]]></category>

		<guid isPermaLink="false">2061369</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/0/19153/2061369/Production_WK_1_1.jpg" border="0" width="670" height="587" width_o="670" height_o="587" src_o="http://payload.cargocollective.com/1/0/19153/2061369/Production_WK_1_1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061369/Production_WK_2_2.jpg" border="0" width="670" height="587" width_o="670" height_o="587" src_o="http://payload.cargocollective.com/1/0/19153/2061369/Production_WK_2_2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061369/Production_WK_3_3.jpg" border="0" width="670" height="587" width_o="670" height_o="587" src_o="http://payload.cargocollective.com/1/0/19153/2061369/Production_WK_3_3_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061369/Production_WK_4_2.jpg" border="0" width="670" height="587" width_o="670" height_o="587" src_o="http://payload.cargocollective.com/1/0/19153/2061369/Production_WK_4_2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061369/Production_WK_5_1.jpg" border="0" width="670" height="587" width_o="670" height_o="587" src_o="http://payload.cargocollective.com/1/0/19153/2061369/Production_WK_5_1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061369/Production_WK_6_2.jpg" border="0" width="670" height="587" width_o="670" height_o="587" src_o="http://payload.cargocollective.com/1/0/19153/2061369/Production_WK_6_2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061369/Production_WK_7_2.jpg" border="0" width="670" height="587" width_o="670" height_o="587" src_o="http://payload.cargocollective.com/1/0/19153/2061369/Production_WK_7_2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061369/Production_WK_8_2.jpg" border="0" width="670" height="587" width_o="670" height_o="587" src_o="http://payload.cargocollective.com/1/0/19153/2061369/Production_WK_8_2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061369/Production_WK_9_2.jpg" border="0" width="670" height="587" width_o="670" height_o="587" src_o="http://payload.cargocollective.com/1/0/19153/2061369/Production_WK_9_2_o.jpg" align="left" /&#62; 
Introducing Will &#38; Kate, a fun-filled, interactive story of a real-life prince, his beautiful princess, some sheep and a royal romance. Tim and I joined forces with two of our best friends, Matt Rivard and his wife Joanna to create an interactive story of Will &#38; Kate in light of the royal wedding in April. We wanted a whimsical take on a real-life fairy tale, rich in it's story, interactivity and illustration style. Working for 6 weeks after hours, we launched this app. We had a lot of lovely reviews very quickly, one of which was the The New York Times! 

Buy it Now for $3.99
Responsibilites: Design &#38; Art Direction. Creation &#38; Production: Ink Robin. Illustration: Adam Larkum. Development: SilverBirch Mobile. Narration: Dave &#38; Julie Hill</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>NEW // jeep // one world one jeep </title>
		<link>http://www.normapenner.com/NEW-jeep-one-world-one-jeep</link>
		<comments>http://www.normapenner.com/following/normapenner.com/NEW-jeep-one-world-one-jeep</comments>
		<pubDate>Tue, 27 Sep 2011 02:49:22 +0000</pubDate>

		<dc:creator>norma penner</dc:creator>
		
		<category><![CDATA[jeep brand]]></category>

		<guid isPermaLink="false">2061293</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/0/19153/2061293/Production_Images_OneWorld_1.jpg" border="0" width="670" height="1582" width_o="670" height_o="1582" src_o="http://payload.cargocollective.com/1/0/19153/2061293/Production_Images_OneWorld_1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061293/Production_Images_OneWorld_2.jpg" border="0" width="670" height="821" width_o="670" height_o="821" src_o="http://payload.cargocollective.com/1/0/19153/2061293/Production_Images_OneWorld_2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061293/Production_Images_OneWorld_3.jpg" border="0" width="670" height="791" width_o="670" height_o="791" src_o="http://payload.cargocollective.com/1/0/19153/2061293/Production_Images_OneWorld_3_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061293/Production_Images_OneWorld_4.jpg" border="0" width="670" height="821" width_o="670" height_o="821" src_o="http://payload.cargocollective.com/1/0/19153/2061293/Production_Images_OneWorld_4_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061293/Production_Images_OneWorld_5.jpg" border="0" width="670" height="821" width_o="670" height_o="821" src_o="http://payload.cargocollective.com/1/0/19153/2061293/Production_Images_OneWorld_5_o.jpg" align="left" /&#62; 

In light of the 70th anniversary of Jeep, this site captures the international spirit of the brand by allowing the world to celebrate in one location. The site will evolve into a global mosaic that allows users to filter through imagery, videos and stories tagged by location, time or vehicle type. Users to experience the brand by exploring the rich content and ‘liking’ their favourites. Jeep enthusiasts can join in the community by uploading their own photos, videos and stories. Iconography is used exemplify each element, making it accessible to any person of any language. Jeep Brand will use this site as a platform to share corporate videos and photography, as well as ongoing updates, features and special events. An infinite scroll of imagery give Jeep’s large global fan base a tighter, more tangible community.

This concept was presented to the client along side "Get to Know Jeep Wrangler." The client liked it so much they decided to make it a global campaign for the Jeep brand at large. This is the initial concept and design. The idea it has become is in progress.

Responsibilities: Concept &#38; Art Direction: Design: Sebastian Speier. Concept &#38; Copy: Elaine O'Kane.</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>NEW // ink robin // website</title>
		<link>http://www.normapenner.com/NEW-ink-robin-website</link>
		<comments>http://www.normapenner.com/following/normapenner.com/NEW-ink-robin-website</comments>
		<pubDate>Tue, 27 Sep 2011 02:20:08 +0000</pubDate>

		<dc:creator>norma penner</dc:creator>
		
		<category><![CDATA[ink robin apps]]></category>

		<guid isPermaLink="false">2061070</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/0/19153/2061070/Production_InkRobin_1.jpg" border="0" width="670" height="1593" width_o="670" height_o="1593" src_o="http://payload.cargocollective.com/1/0/19153/2061070/Production_InkRobin_1_o.jpg" align="left" /&#62; 


&#60;img src="http://payload.cargocollective.com/1/0/19153/2061070/Production_InkRobin_2.jpg" border="0" width="670" height="474" width_o="670" height_o="474" src_o="http://payload.cargocollective.com/1/0/19153/2061070/Production_InkRobin_2_o.jpg" align="left" /&#62; 
Visit Ink Robin</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>NEW // chrysler international // 2011 grand voyager</title>
		<link>http://www.normapenner.com/NEW-chrysler-international-2011-grand-voyager</link>
		<comments>http://www.normapenner.com/following/normapenner.com/NEW-chrysler-international-2011-grand-voyager</comments>
		<pubDate>Tue, 27 Sep 2011 01:55:50 +0000</pubDate>

		<dc:creator>norma penner</dc:creator>
		
		<category><![CDATA[chrysler grand voyager scroll html]]></category>

		<guid isPermaLink="false">2061046</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/0/19153/2061046/Production_GV_1.jpg" border="0" width="670" height="600" width_o="670" height_o="600" src_o="http://payload.cargocollective.com/1/0/19153/2061046/Production_GV_1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061046/Production_GV_2.jpg" border="0" width="670" height="600" width_o="670" height_o="600" src_o="http://payload.cargocollective.com/1/0/19153/2061046/Production_GV_2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061046/Production_GV_3.jpg" border="0" width="670" height="600" width_o="670" height_o="600" src_o="http://payload.cargocollective.com/1/0/19153/2061046/Production_GV_3_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061046/Production_GV_4.jpg" border="0" width="670" height="600" width_o="670" height_o="600" src_o="http://payload.cargocollective.com/1/0/19153/2061046/Production_GV_4_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2061046/Production_GV_5.jpg" border="0" width="670" height="600" width_o="670" height_o="600" src_o="http://payload.cargocollective.com/1/0/19153/2061046/Production_GV_5_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>NEW // jeep international // 2011 wrangler</title>
		<link>http://www.normapenner.com/NEW-jeep-international-2011-wrangler</link>
		<comments>http://www.normapenner.com/following/normapenner.com/NEW-jeep-international-2011-wrangler</comments>
		<pubDate>Tue, 27 Sep 2011 01:38:59 +0000</pubDate>

		<dc:creator>norma penner</dc:creator>
		
		<category><![CDATA[jeep wrangler scroll paralax]]></category>

		<guid isPermaLink="false">2060920</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/0/19153/2060920/Production_Jeep1.jpg" border="0" width="670" height="468" width_o="670" height_o="468" src_o="http://payload.cargocollective.com/1/0/19153/2060920/Production_Jeep1_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2060920/Production_Jeep2.jpg" border="0" width="670" height="600" width_o="670" height_o="600" src_o="http://payload.cargocollective.com/1/0/19153/2060920/Production_Jeep2_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2060920/Production_Jeep3.jpg" border="0" width="670" height="553" width_o="670" height_o="553" src_o="http://payload.cargocollective.com/1/0/19153/2060920/Production_Jeep3_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2060920/Production_Jeep4.jpg" border="0" width="670" height="600" width_o="670" height_o="600" src_o="http://payload.cargocollective.com/1/0/19153/2060920/Production_Jeep4_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2060920/Production_Jeep5.jpg" border="0" width="670" height="600" width_o="670" height_o="600" src_o="http://payload.cargocollective.com/1/0/19153/2060920/Production_Jeep5_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2060920/Production_Jeep6.jpg" border="0" width="670" height="600" width_o="670" height_o="600" src_o="http://payload.cargocollective.com/1/0/19153/2060920/Production_Jeep6_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2060920/Production_Jeep7.jpg" border="0" width="670" height="600" width_o="670" height_o="600" src_o="http://payload.cargocollective.com/1/0/19153/2060920/Production_Jeep7_o.jpg" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/19153/2060920/Production_Jeep8.jpg" border="0" width="670" height="600" width_o="670" height_o="600" src_o="http://payload.cargocollective.com/1/0/19153/2060920/Production_Jeep8_o.jpg" align="left" /&#62; 

This site stands out from the pack of automotive microsites for its simple architecture, layered animation, bold typography and rich imagery. The visual appeal lies in an elegant use of parallax animation that creates a 3D effect bringing each section to life when the user scrolls vertically down the site. We chose to create a single-page scroll so users can lose themselves the experience, rather than in a series of interconnected pages. In short, the site is unique for being visually rich, simple to navigate and available on all platforms. Visit the Site. Hint: use your track pad for the smoothest scroll.

Responsibilities: Design &#38; Art Direction. Copy: Elaine O'Kane. Development: Bryan Jones</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>maple leaf foods // moodboards</title>
		<link>http://www.normapenner.com/maple-leaf-foods-moodboards</link>
		<comments>http://www.normapenner.com/following/normapenner.com/maple-leaf-foods-moodboards</comments>
		<pubDate>Tue, 03 Aug 2010 00:12:32 +0000</pubDate>

		<dc:creator>norma penner</dc:creator>
		
		<category><![CDATA[maple leaf foods moodboards]]></category>

		<guid isPermaLink="false">546650</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/0/19153/546650/signs.jpg" border="0" width="670" height="649" width_o="670" height_o="649" src_o="http://payload.cargocollective.com/1/0/19153/546650/signs_o.jpg" align="left" /&#62; 


&#60;img src="http://payload.cargocollective.com/1/0/19153/546650/moodboard_butcher.jpg" border="0" width="670" height="1279" width_o="670" height_o="1279" src_o="http://payload.cargocollective.com/1/0/19153/546650/moodboard_butcher_o.jpg" align="left" /&#62; 



&#60;img src="http://payload.cargocollective.com/1/0/19153/546650/moodboard_baker.jpg" border="0" width="670" height="1362" width_o="670" height_o="1362" src_o="http://payload.cargocollective.com/1/0/19153/546650/moodboard_baker_o.jpg" align="left" /&#62; 



&#60;img src="http://payload.cargocollective.com/1/0/19153/546650/moodboard_pasta.jpg" border="0" width="670" height="1362" width_o="670" height_o="1362" src_o="http://payload.cargocollective.com/1/0/19153/546650/moodboard_pasta_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>coca cola // sogo active cinema</title>
		<link>http://www.normapenner.com/coca-cola-sogo-active-cinema</link>
		<comments>http://www.normapenner.com/following/normapenner.com/coca-cola-sogo-active-cinema</comments>
		<pubDate>Mon, 02 Aug 2010 22:03:03 +0000</pubDate>

		<dc:creator>norma penner</dc:creator>
		
		<category><![CDATA[coca cola sogo active]]></category>

		<guid isPermaLink="false">546294</guid>
		<description>
&#60;img src="http://payload.cargocollective.com/1/0/19153/546294/cinema1.jpg" border="0" width="670" height="2050" width_o="670" height_o="2050" src_o="http://payload.cargocollective.com/1/0/19153/546294/cinema1_o.jpg" align="left" /&#62; 


The client was so happy with our work they found room in the budget to create a couple of cinema ads to promote the program. I worked closely with Buck.tv on storyboards, sound and art direction. Responsibilities: established the program name &#38; branding, site design and art direction.</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>coca cola // sogo active online</title>
		<link>http://www.normapenner.com/coca-cola-sogo-active-online</link>
		<comments>http://www.normapenner.com/following/normapenner.com/coca-cola-sogo-active-online</comments>
		<pubDate>Mon, 02 Aug 2010 22:00:04 +0000</pubDate>

		<dc:creator>norma penner</dc:creator>
		
		<category><![CDATA[coca cola sogo active]]></category>

		<guid isPermaLink="false">483817</guid>
		<description>

&#60;img src="http://payload.cargocollective.com/1/0/19153/483817/splash.jpg" border="0" width="670" height="360" width_o="670" height_o="360" src_o="http://payload.cargocollective.com/1/0/19153/483817/splash_o.jpg" align="left" /&#62; 

Profile Page

&#60;img src="http://payload.cargocollective.com/1/0/19153/483817/profile.jpg" border="0" width="670" height="724" width_o="670" height_o="724" src_o="http://payload.cargocollective.com/1/0/19153/483817/profile_o.jpg" align="left" /&#62; 

Group Page

&#60;img src="http://payload.cargocollective.com/1/0/19153/483817/groups.jpg" border="0" width="670" height="864" width_o="670" height_o="864" src_o="http://payload.cargocollective.com/1/0/19153/483817/groups_o.jpg" align="left" /&#62; 

Interchangeable Headers

&#60;img src="http://payload.cargocollective.com/1/0/19153/483817/headers.jpg" border="0" width="670" height="554" width_o="670" height_o="554" src_o="http://payload.cargocollective.com/1/0/19153/483817/headers_o.jpg" align="left" /&#62; 

Online Advertising
&#60;img src="http://payload.cargocollective.com/1/0/19153/483817/flash_ad1.jpg" border="0" width="670" height="1327" width_o="670" height_o="1327" src_o="http://payload.cargocollective.com/1/0/19153/483817/flash_ad1_o.jpg" align="left" /&#62; 
Sponsored by Coca-Cola Ltd, Sogo Active is an online community designed to give young Canadians the encouragement they need to get active. Youths can create profiles, message each other and create athletic groups or teams, all with help from the “sogomos,” illustrated by Christopher Lee. To promote the site’s launch and reward youth for being active, Coca-Cola offered lucky participants the opportunity to participate in Vancouver 2010 Olympic Torch Relay. Responsibilities: established the program name &#38; branding, site design and art direction.</description>
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